Think Statically, Act tactically
strategy describes the destination and how we are going to get there and tactics describe the specific action you are going to take along the way overall the rule of thumb is doing strategically and tactically but before leader choose what strategy that best for the company
there are three kinds of genuine competitive advantage
1. supply
2. demand and
3. economic of scale
Competitive Advantage: Supply
Competitive Advantage: Demand
Competitive Advantage: economic of scale
